MIGRAIN: Introduction to Media Index

 .Introduction to Media - 10 questions

 .Media consumption audit

 .Semiotics

 .Reception theory

 .Reading an image: Media codes

 .Genre

 .Narrative

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Assessment 1: Learner response

  1) WWW: Start well with a solid Q1.      EBI: Don't leave questions blank (Q3).              Focus on the question more in Q2 on social and cultural contexts. 2) Points I've missed out on for each question:     Q1: Excellent and judicious use of the theoretical framework (media language and narrative theory) to analyse how a poster uses narrative codes.     Q2 :Good Knowledge and understanding of the influences of social and cultural     Q3: understand and have good knowledge of the influences of genre on media audiences and industry and supported with examples. 3) Read this  exemplar response  from a previous Year 12 (an A grade) - note this was a slightly different paper in terms of the question wording and also had an additional question 4 (we've updated it to better reflect recent exams).  Identify at least  one  potential point for questions 1-3 from this student's paper ...
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Blog feedback and Learner Response

Feedback:   WWW: Your blog is nearly 100% up-to-date – the two unfinished pieces (coloured amber on the tracker) just need to be put right for a fully green tracker. I like a lot of your answers on the blog so far – good reflections on your media consumption and an understanding of the main ideas we’ve covered in the opening weeks. I particularly like your plan to engage with Apple News – this will hopefully give you access to a range of news sources and magazines that will open up your media consumption and offer a variety of perspectives and media products. I’m delighted you want to apply to university and this course should develop your academic skills over the next two years in order to prepare you for that. It’s good to know that’s your aim from the beginning and a good grade in Media will certainly help you get a place at university next year.   EBI: Two areas to improve: firstly, complete the two unfinished pieces of work.  Secondly, if you want to aim for a top gr...
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Genre blog tasks

  1) What example is provided of why visual iconographies are so important? This is because genres are recognisable through the repeated use of generic codes and conventions ( audience recognises as shared characteristics of a genre). Codes and conventions come from iconographies (specific visual or aural media language choices). 2) What examples are provided of the importance of narrative in identifying genre?  For example ,in a soap opera it wouldn't be unusual to see one of the storylines follow a family having to deal with a domestic situation ( a family member having trouble with their boss at work). The situation would be portrayed as serious and the boss will be conveyed as the villain as he would most likely act in an abusive manner. 3) What are the different ways films can be categorised according to Bordwell?   .Using prior knowledge of the genre to anticipate whether or not they are likely to enjoy a text.  .Being able to compare shared characteristic...
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